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Balance Journal

Union Hand-Roasted Coffee Review 2026: Honest Expert Assessment

Published · 3 min read
James Bellis
James Bellis

Coffee & Wellness Writer

Union Hand Roasted Review

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The Brand

Location: East London | Founded: 2001

Union Hand-Roasted Coffee was founded in 2001 by Jeremy Torz and Steven Macatonia in East London. The company was built on a direct trade model before the term was widely used in UK coffee. Their programme, Union Direct Trade, now works with over 40 producer partners globally, with a focus on transparency, traceability, and paying above-market rates for green coffee.

The team has grown to over 75 people, and Union holds B Corp certification, ISO 14001 environmental management certification, and operates on a zero-to-landfill basis. The organic range is certified, and the company has positioned environmental responsibility as a core pillar rather than a marketing add-on.

Union's retail footprint is broader than most speciality roasters. Their coffees are stocked in Waitrose, Ocado, and Sainsbury's, making them one of the few genuinely speciality-grade brands accessible through mainstream grocery channels. This accessibility is both Union's strength and the source of a common criticism: some speciality purists view supermarket presence as a dilution of credibility. The counter-argument is that putting good coffee where most people shop does more for the industry than restricting it to independent cafes and online subscriptions.

Union Hand coffee beans packaging

The Coffee

Union's range spans blends and single origins across multiple formats: whole bean, ground, capsules, and drip bags. The core lineup includes several well-established blends alongside rotating seasonal single origins.

Natural Spirit Organic Blend

Union's organic flagship. A blend of coffees from family farmers in Peru, Honduras, and Ethiopia. Candied lemon and fudge on the nose. Through the body, chocolate truffle sweetness with moderate weight. The finish is clean with a gentle caramel tail. It works well as a cafetiere or espresso, and the organic certification adds appeal for the health-conscious buyer.

Revelation Espresso

The signature espresso blend, scored at 84.5 by Union's quality team. A darker roast built from Costa Rican, Guatemalan, Nicaraguan, Rwandan, and Burundian beans. Dark chocolate and treacle on the nose, a thick body with roasted caramel through the mid-palate, and a bold finish. This is Union's crowd-pleaser, designed to cut through milk and stand up in a flat white. Priced at £7.95 for 200g.

Bright Note

A lighter option that leans into fruitier, more acidic territory. Citrus and red berry on the nose, a lighter body with juicy acidity, and a crisp finish. This is Union showing range, and it is the pick for pour-over and filter drinkers.

Pricing sits around £6.85 to £9.99 for 200g across retail channels. At the 200g price point, Union sits in the mid-speciality tier, which is fair for the sourcing quality.

Among the best coffee roasters uk, Union stands out for making speciality coffee accessible through mainstream retail.

Who It Is For

Union is for the coffee drinker who wants speciality quality without the friction of ordering from small online-only roasters. If you shop at Waitrose or Ocado and want to pick up genuinely well-sourced, ethically traded coffee alongside your groceries, Union is one of the strongest options on the shelf. It is also a solid choice for anyone who values B Corp certification and direct trade practices.

Evaluation CriteriaOur Findings
Full ReviewSee our Best Coffee Beans UK guide
Best ForSupermarket-accessible speciality with strong ethical credentials
Flagship ProductNatural Spirit Organic Blend (200g)
Shop Shop Union Coffee →

Final Thoughts

Union Hand-Roasted Coffee has been in the UK market for over two decades, and that longevity is not accidental. The direct trade programme is genuine, the B Corp certification adds accountability, and the coffee itself is consistently well-roasted across a range that covers most preferences.

The supermarket availability is a strength, not a weakness. Most people do not order coffee online. Union meets them where they already shop, with beans that are meaningfully better than the commodity alternatives on the same shelf.

Where Union sits in the broader UK speciality market is the middle ground - more accessible than the micro-roasters, more interesting than the mass-market brands. For the buyer who wants quality without complexity, that middle ground is exactly right.

Part of our guide to the best coffee roasters UK.


James Bellis, Coffee & Wellness Writer

Written by

James Bellis

Coffee & Wellness Writer

A wellness entrepreneur and biohacker, James explores the intersection of hospitality and health - from clean fuel and recovery tools to mindful routines that build balance into daily life.

CoffeeFunctional DrinksBiohackingSupplementsWellness

Links will be added as articles featuring this brand go live.

Frequently Asked Questions

Where can I buy Union Hand-Roasted Coffee?
Union is stocked in Waitrose, Ocado, and Sainsbury's, making it one of the few genuinely speciality-grade coffees available through mainstream UK supermarkets. You can also order directly from their website at unionroasted.com, where the full range including seasonal single origins, capsules, and drip bags is available for home delivery.
Is Union Coffee B Corp certified?
Yes. Union Hand-Roasted holds B Corp certification, which requires verified social and environmental performance across governance, workers, community, and environment. They also hold ISO 14001 environmental management certification and operate on a zero-to-landfill basis. Their Union Direct Trade programme works with over 40 producer partners globally.
Is Union Hand-Roasted Coffee organic?
Union offers a certified organic range alongside their standard line. Their flagship organic product is the Natural Spirit Organic Blend, which combines coffees from smallholder farmers in Peru, Honduras, and Ethiopia. The organic certification covers both the farming practices and the processing chain, so it is independently verified rather than self-declared.
What is Union Revelation Espresso like?
The Revelation Espresso is Union's signature darker roast blend, scoring 84.5 with Union's quality team. It delivers dark chocolate and treacle on the nose, a thick body with roasted caramel, and a bold finish that cuts through milk. It is priced at £7.95 for 200g.
How much does Union Coffee cost?
Union's coffees are priced at around £6.85 to £9.99 for a 200g bag across retail channels, depending on the blend and where you buy. Buying directly from their website keeps the full range available, while supermarket prices are competitive for the quality tier. Capsules and drip bags are priced separately.
Does Union offer a coffee subscription?
Yes. Union offers a coffee subscription directly through their website, allowing you to choose your coffee, grind preference, and delivery frequency. Subscribers receive a discount on the standard retail price. The subscription is flexible and can be paused or cancelled. This is a practical option if you drink Union coffee regularly and want to avoid supermarket stock variation.
Is Union Coffee Fairtrade?
Union operates their own Union Direct Trade programme rather than the Fairtrade certification scheme. Direct trade means Union works directly with farmers, pays above-market prices, and publishes their sourcing data transparently. Some of their coffees are Fairtrade certified, but the wider range sits under direct trade instead. Both models aim to improve producer income, though the mechanisms differ.
Can I buy Union Coffee in ground or whole bean?
Yes. Most Union coffees are available in both whole bean and pre-ground formats. The pre-ground options are available for cafetiere, espresso, and filter. Whole bean is the better choice if you have a grinder, as grinding fresh preserves more of the aromatic compounds. Union also sells drip bags and capsules for convenience formats.
How does Union compare to other UK speciality roasters?
Union sits in the mid-speciality tier: more accessible than small-batch micro-roasters that sell only online, and meaningfully better than mass-market commodity brands. Their direct trade programme and B Corp certification put them above most supermarket alternatives on ethics, while their supermarket distribution makes them easier to find. For a first step into speciality coffee, Union is one of the strongest entry points in the UK.

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